Did Lays just call that girl FAT?

Did Lays just call that girl FAT?

A new Fruto Lay's advert is taking rounds of the commercial breaks these days. It shows a young girl in a hot-air balloon basket. She is unable to get take off. She tries to heat some more air in the balloon above her, but in vain. She then frantically throws heavier...

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SACF Re-Branding Project

SACF Re-Branding Project

Introduction South Asian Cinema Foundation (SACF) is a Non-Profit with an aim to showcase, highlight and promote quality South-Asian cinema in United Kingdom. I have worked with them earlier too when I was in Blue Ornate. They approached me this year in the month of...

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You Are Not a Gadget by Jaron Lanier

You Are Not a Gadget by Jaron Lanier

I was recommended this book by my tutor Brian Johnson. I had it for quite some time, but just recently found the time to finish reading it. I must say that this book has got me thinking. Even though, I sort of disagree with the author on some arguments made in the...

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Photographer saves Lives

Photographer saves Lives

Yesterday I read in Huffington Post online, about a photographer who is making a positive change for the poor lives who are abandoned outside. These lives are not human but those pets which we human take in our homes for being cute and cuddly. But some of us are...

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Trajan is the Movie Font?

Trajan is the Movie Font?

I stumbled upon this video while reading "Just My Type - A Book About Fonts" by Simon Garfield. I find it very amusing how the movie graphic designers in the Hollywood (and their bosses) play it safe with the use of the typeface called "Trajan". Chances are you'd find...

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